Windermere Real Estate Southern California Realtor® and RESA® (Real Estate Staging Association) member Tianna Woods recently earned the prestigious RESA-PRO™ Home Staging Designation. Tianna, who has had her real estate license since 2007, has been a RESA® member since 2014 and involved in interior design since the late 1990s when she attended design school. This new designation legitimizes her status as a home staging maven and broadens her opportunities to work with clients on staging and selling their homes throughout the Coachella Valley.
In order to become a member of RESA®, applicants must meet five requirements, including passing an ethics exam, agreeing to a code of ethics, and having a minimum of one year in business as a professional home stager, among others. “RESA® is the only third-party organization for home stagers, so it lends additional credibility to me as a professional within the field and sets me apart, especially since I am the first person in the Coachella Valley with this designation,” says Tianna. “The high ethical standards set by the organization legitimize what I do and protect my clients and my business because of the strict guidelines they set for qualifying members.”
According to Tianna, professional staging is a “strategic marketing process that is aesthetic in nature. I love that I can take an average-looking home and turn it into the ‘shiny penny’ on the block. Professional home staging is not decorating and has nothing to do with personal styling choices; rather, it is about highlighting the home’s best features and helping buyers to envision your old home as their new inspired lifestyle. Plus, buyers view staged homes as better maintained.” Studies indicate that homes that are staged spend less time on the market and show better through photos placed in print and online, giving the home a greater visual impact.
Since earning the RESA-PRO™ Home Staging Designation in January, Tianna has already experienced additional interest and a bump in demand. “What was a complementary service to my real estate business is now a full-service operation that I run in conjunction with my duties as an agent, consulting with my fellow Realtors® and clients on getting their spaces staged,” concludes Tianna. “I love making things look nice through furnishings, the art of organization, and creating a functional living space. By doing this for my clients, I am opening new doors for them and creating additional opportunities to sell their home, and for the maximum sales price possible.”
“We are proud of Tianna earning this designation and congratulate her on this accomplishment,” says Chris Anderson, Windermere Southern California’s General Manager. “Home staging is a vital component of any listing, especially because it creates an appeal to a buyer’s emotional desire to live in the home and see what’s possible with the space. By furthering her credentials in this realm, she diversifies herself from the rest of the pack and helps her carve out a nice niche within the Coachella Valley market.”
About Windermere Real Estate Southern California
Founded by Bob Bennion and Bob Deville in 2001, Windermere Real Estate Southern California quickly rose to prominence as the Palm Springs area market leader, consistently listing and selling more homes than any other real estate brokerage. As real estate agents themselves, “The Bobs” know what it takes for agents to successfully satisfy their clients in today’s ever-changing marketplace, providing exceptional services and support to help to make all transactions as smooth as possible. Windermere Southern California proudly serves the communities of Palm Springs, Cathedral City, Rancho Mirage, Palm Desert, Indian Wells, La Quinta, and Indio.
The Premier Properties program showcases and markets some of the Coachella Valley’s finest homes and estates, maximizing each property’s exposure and impact worldwide through exclusive international partnerships. Launched in 2014, the A+D program, or Architecture plus Design, pays tribute to the rich heritage of design, innovative vision, and iconic modern architecture born in the Coachella Valley. A+D embraces homes that have architectural or historical significance, an inherent reflection of the style or period they represent, or are originally created/designed by noted architects and designers, and thus provides a unique platform to give these one-of-a-kind homes the proper presentation they deserve.
Bennion and Deville have created an extensive network of agents, clients, and partners, the largest, top-producing network for real estate available in the Palm Springs market, leveraging the power of an invitation to the Leading Real Estate Companies of the World® and acting as the exclusive local affiliate of Luxury Portfolio International®. For the location of the Windermere Real Estate Southern California office nearest you, visit us on the web at WindermereSoCal.com or give us a call at (760) 341-4141. Follow us on Twitter and Facebook @WindermereSoCal.Next Post Previous Post